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Manager of Public Relations

Orchard Park

Summary of Position Function

Overall responsibility for the development of and shared implementation of the Agency Public Relations Marketing/Plan. Provide leadership and management of agency external communications to be consistent with agency marketing and development goals. Responsible for developing the agency’s reputation and communications that reflect the agency mission while increasing public awareness of all agency services. Work with agency marketing company as well as internal communication and project staff to achieve agreed upon goals and increase the agency standing and presence regionally and state wide. Identify fundraising opportunities to help raise funds and increase agency awareness and mission in the community.

Education Requirements

  • Minimum of Bachelor’s Degree with at least 2 years of PR, Marketing and communications experience. Experience with writing and editing for published information. At least 2 year of public relations experience or Associates degree with 5 years of relevant experience as listed above.


  • At least 2 years or 5 dependent on degree.

Must possess a valid Driver’s License with an acceptable driving record

Interested in this position?

Major Duties & Responsibilities

  • Assist in the development of and assume overall responsibility for the Agency Public Relations Plan
  • Be responsible for assisting in Agency external communications including an electronic newsletter, media relations, all print collateral, and coordinating participation in community events
  • Assist in establishing Agency reputation management across all programs
  • Share responsibility in developing and maintaining agency SharePoint document library
  • Assist with maintaining content on the agency website and coordinate it with the Public Relations goals
  • Participate in agency leadership meetings
  • Develop and plan community fundraising events consistent with Agency mission
  • Produce internal communications including newsletters
  • Manage all paid advertising opportunities including budget and coordinating content development


  • Excellent interpersonal skills and communication skills both verbal and written
  • Work well under pressure with interruptions and challenging deadlines
  • Excellent documentation/recording skills and attention to detail; excellent time management and organizational skills
  • Ability to handle multiple tasks, work independently and assist with multiple projects and priorities and provide leadership in these areas
  • Proficient and/or knowledge of various IT concepts including email, Security, Network Protocols, Application Management and Document Management
  • Flexibility in schedule and accessibility outside of work hours to address questions and/or concerns
  • Must demonstrate aptitude and desire to learn new skills on the job and represent the Agency publicly in a very positive manner

Interested in this position?

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